When starting a new business it can be difficult to find the areas to focus on. From networking to branding, there are many tasks that require your attention. Fortunately, members of the online small business community were there. So you have insights to share that can help those who are just starting out. Below are this week’s top tips.
Use these network strategies to make big dividends
When you connect with other professionals, you can break into the business world. But not all networking is worth your time, especially as a new business owner. In this post from Startup Professionals Musings, Martin Zwilling goes into some strategies that actually pay off.
Level the playing field with these branding insights
Minority companies and color founders face unique challenges in the business world. But there are also ways to highlight these brands. Branding can be a big part of that journey. Ross Kimbarovsky offers tips in this crowdspring post.
Achieve work-life balance in a remote world
Those starting new businesses this year are often working remotely. This can make it difficult to balance work and life. But Andrew Arkley shares tips in this BusinessLoad post. And members of the BizSugar community interfered here with their own thoughts.
Use this checklist to achieve your New Years goals
Setting goals is a must for entrepreneurs at every stage. However, they are especially important in helping new business owners find the right direction. The checklist in this Acuity post by Kai Moon could help in 2021.
Learn how to use Facebook Live Producer
Facebook is an inexpensive tool for reaching a large audience. This makes it perfect for new business owners. You can use live streams to reach customers on a personal level. In this post, Ileane Smith describes how you can really improve your content with Facebook Live Producer.
Use influencers for brand growth
As a new venture, you probably don’t have a large following of your own. But there are almost certainly influencers who are popular with your audience. Working with them will help you reach people faster. Alan Ridgell offers tips in this post from Pixel Productions.
Learn more about Google’s Small Business Advisors Program
There are many tools that are designed to help small businesses succeed. Google offers a number of free or inexpensive options. Note the new Small Business Advisors program. Find out more in this Search Engine Land post by Greg Sterling.
Use TikTok for business success
TikTok is an emerging tool for marketers. So if you’re starting a new business this year, it might be on your list of platforms to use. In this BizSmallBiz post, Erik Emanuelli offers tips and tricks for TikTok users. And BizSugar members continued to discuss the concept here.
Start an Online Business in 24 Hours
Starting a new business is easier than ever. There are still many elements to consider. However, online tools facilitate quick commissioning. In fact, you can do it in just 24 hours. Ivan Widjaya explains how in this Biz Penguin post.
Let the Google algorithm work for you
Google and other online tools have algorithms that affect what content is likely to be displayed online. As a new business owner, you can’t really change these algorithms. So you just have to work within your limits. Read this post from the Content Marketing Institute by Jodi Harris to make the Google algorithm work for you.
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