Webtoon shares jump more than 35% on digital comics Disney deal

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Webtoon Entertainment Inc. Signpiece during the first public victim event outside the Nasdaq market in New York, USA, on Thursday, June 27, 2024.

Michael Nagle | Bloomberg | Getty pictures

Webtoon Entertainment The shares rose on Tuesday after signing a deal to create a digital comic platform for DisneyAnd ready to sell the media conglomerate of a 2% equity state.

Webtoon rose briefly by 39%and reached a new 52-week high. The share has made its second largest one -day progress since the public year last year.

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Webtoon Entertainment, 1 day

Disney and webtoon agreed on Monday to create a digital platform for the studio's Marvel and Star Wars brands. More than 35,000 comics bound to Disney real estate – including Pixar- and 20th Century Studios – will be available for the first time in a service with a single subscription, according to the companies.

A “preferred goal”

Deutsche Bank's analyst, Benjamin Black, described the deal on Monday as a “material expansion” from a partnership announced in August. Disney can help diversify the income of webtoon by achieving a steady current of recurring income.

The deal can also help increase the interest of other owners (IP owners) of intellectual property (IP) to follow Disney's leadership, said Block.

“The new agreement continues to confirm the webtoon platform as the preferred goal for the larger IP distribution,” Black wrote to the customers.

The analyst Mandhew Costs Morgan Stanley was skeptical about the immediate effects of the deal on web tons. In fact, he pointed out the need to invest to build the new platform.

One of the goals of webtoon is to expand its English -language user base, the greatest approach to the company, according to Cost.

Including the rally on Tuesday, the webtoon shares have more than doubled in the past three months.